At Deskpro, we're revolutionizing the customer support industry with our innovative helpdesk software platform. We empower thousands of companies by providing them with our award-winning customer support software (SaaS) that they use to deliver exceptional customer service.
We're seeking an experienced Content Marketer to join our marketing team and lead our content strategy. Reporting to the VP of Marketing , you'll be responsible for developing and executing a comprehensive content strategy that drives organic growth, establishes thought leadership, and supports our marketing objectives.
What You'll Be Doing:
Develop and execute a data-driven content strategy aligned with our business goals and target audience needs
Create and maintain an editorial calendar covering various content formats including blog posts, whitepapers, video content, and social media
Lead SEO strategy and implementation, including keyword research, content optimization, and performance tracking
Produce engaging written and video content that resonates with our target audience while maintaining brand voice and style
Collaborate with product, sales, and customer success teams to identify content opportunities and gather insights
Analyze content performance metrics and optimize strategies based on data-driven insights
Manage and grow our blog, ensuring consistent quality and publication schedule
Develop thought leadership content to position Deskpro as an industry leader
Preferred Qualifications:
Experience with customer service or help desk software industry
Familiarity with marketing automation platforms and CMS systems
Experience managing freelancers or content contributors
Understanding of marketing analytics tools and SEO platforms
Background in creating technical content for B2B audiences
This role is based in Austin, Texas. We work a hybrid work schedule:
In-office: Tuesday, Wednesday, and Thursday at our East Austin office
Remote: Monday and Friday
Deskpro is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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